Published On: Tue, May 21st, 2013

Why Google Bought Motorola

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In the first quarter of 2013, Samsung captured over 90% of all Android profits, as reported by Neil Mawston of Strategy Analytics. Because analysts are contributing this substandard market chunk to Google’s purchase of Motorola last year, I decided to chip in my two cents.

While Samsung is dominating the Android market and making the most majority – Google isn’t Samsung’s rival, it’s Samsung’s partner. Google doesn’t mind as long as people keep buying their apps on Play and getting their mobile ads from Google. And Google didn’t buy Motorola because “it decided to bring manufacturing in house”. Check your facts. Google got approval of all their partners in the Open Handset Alliance (including Samsung) before buying Motorola.

The reason they bought Motorola was for their patents which would help Android (and Samsung, HTC and other Android partners) fight Apple, Nokia and Microsoft in court. In fact, Google has done nothing with Motorola except cut spending because they were making losses that were affecting Google’s profits. The “pure” Galaxy S4 is for developers, not to gain market, the price of it itself made it obvious. Developers need to test their product and the newest software using the most popular hardware. That combination would be pure Android on the GS4.

About the author: Zohaib is former CEO of Nadia Textiles and currently a franchisee for Pearl Continental Catering in Lahore and investor-founder of several B-corporations, notably Uth Oye.

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